To help you succeed online, we've included a powerful set of tools in our cPanel control panel - called "SEO and Marketing Tools". The tools are included for free with our Business, Mocha and iHolyTech - shared Linux hosting packages. These tools will help you raise your visibility in search results and drive more traffic to your website! Guaranteed Inclusion in Google, Yahoo! and Bing Easily Scan for Malware and Google Blacklisting Improve Your Search Ranking with In-Depth SEO Tips and Videos.
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Backlinks are especially valuable for SEO because they represent a "vote of confidence" from one site to another. In essence, backlinks to your website are a signal to search engines that others vouch for your content.